Thoughts from
the studio.
Ideas, observations, and useful advice on building a digital presence that feels like you.
LATEST NOTES
Read. Think.
Make a move.
A running notebook from the intersection of local business, design, content, and technology.
01Product Journal
The shift changed. The work still matters.
A delivery, a question, a customer who needs help. Meet Taldi, the shift companion we’re building to help work survive the interruption.
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02Product Journal
The moment after the click
A customer finds your business. What happens next? Why we’re building Hubly around clearer customer paths and evidence owners can trust.
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03Product Journal
A career worth coming back to
Turn NBA 2K MyNBA Player Lock games into a personal basketball career with earned progression, recruiting, and choices that carry beyond the final buzzer.
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04web development
Why We Built Hubly
Local businesses need more than a list of links. Hubly is being built around the path from a source to a customer action and the evidence that follows.
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05web development
Your Restaurant Needs More Than a Facebook Page
Social can introduce the food. A useful website helps a guest find the menu, location, hours, and next step without searching through old posts.
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06social media
Nine Months of Viibe Content: What the Chair Taught Us
The useful lesson from Viibe Hair Studio was simple: show the craft, make booking easy, and build a content routine the team can sustain.
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07case study
What Building Draft Companion Taught Us About Product Growth
A specific player problem shaped the product. The useful lessons came from the upgrade loop, the community, and the decisions we changed after launch.
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